What Are Digital Displays & Signage?
Digital Signage refers to the use of small and large format LED and LCD displays in the delivery of efficient & effective media rich advertising content and communication to broadcast an advertising message to the masses or potential buyers as they pass by the Signage. There are MANY BENEFITS of using digital displays over static signs, in situations where changing signs are preferred over static signs, the content can be changed & updated more easily, animations can be shown, and the signs can adapt to the specific context and audience, and can even be used interactively. Digital signage can offer a superior return on investment when compared to temporary and or promotional signs made from other materials such as paper, plastic, etc.
The Benefits:
In retail Point of Purchase and Point of Sale (POP & POS) advertising applications such as fast food restaurants, retail department stores, gas & truck stops and Mini Marts offering Storefront Window Advertising information & specific promotions to potential customers of your products and services is important. Attracting your potential customers attention outside your business area with digital signage can be used to captivate and retain an audience. By providing your customers with relevant advertising content and an attractive means of communication, they become more receptive to your specific message and branding
You can display various types of media on your Window Preview Storefront Window Display (videos, photos, maps, etc.)
You can display content relevant to a specific venue or region
You can cut costs by removing traditional paper communication such as paper posters
You can update your message or content from any web browser and quickly deliver your advertising message
You can also boost customer participation and more effectively communicate with your customers
You can introduce a new revenue stream (display other related ads on your display)
And at the end of the day, it just simply looks great in your storefront window
Utilizing Our Software as a Service Model:
We can provide our Software as an all-in-one solution Service (SaaS) model to help your business to effectively manage all your digital advertising media. Let us show you how the Window Preview Storefront Window Advertising Display System can turn your advertising ideas into reality. With our platform you can effectively advertise your business, product or service to your customers utilizing the latest digital LED Hi RES Display, web enabled devices and mobile phones so you can reach your existing & new potential customers wherever they may be.
You can can have all your digital advertising managed for your business for a low monthly subscription fee. We handle it all for you. You’ll be shocked when you see how much you can save by utilizing our advertising service. Window Preview makes Digital Signage implementation easy. The best way to understand this is to sit down and calculate the cost of hiring new staff, and the training plus the time involved when considering a custom Digital Signage strategy for your business, product or service.
Managing Your Digital Advertising Content:
Managing and maintaining your Digital Displays can be a full-time job, especially if you have multiple displays in your business or multiple locations. For a low monthly fee, Window Preview will handle this entire process for you.
Our digital content management services will provide your business with the following:
* Create your account on our custom digital signage network.
* Set up your content duration, the scheduling of your Advertising presentations based on location data, for your individual business location or for your multiple branches in different locations either within the same state or nationwide
* Configure and manage your digital display hardware & custom screen layouts whether the display is in portrait or landscape or full screen, etc.) for each of your displays
* Create and schedule all your content and related media and we can also integrate and configure all your web based dynamic content feeds such as Foursquare, Face book & Twitter, etc.
* And various custom interactivity features can be implemented if desired
We can manage and maintain all your digital signage hardware On-site and also remotely to minimize distraction with your normal day to day business operations. With our advanced platform, we can update and schedule your custom created content, we are always striving to give you a more efficient and effective way to deliver your custom advertising message or brand to your customers no matter where they may be.
You can now stay focused on just the important items such as running the day to day aspects of your business. By utilizing our web based digital media management platform, you can streamline the deployment and day to day operation of your Window Preview Displays with a minimal staff and maximum efficiency.
Frequently Asked Questions:
How is my content managed and uploaded?
Our digital signage platform is a web-based solution, meaning that the entire network can be accessed and managed remotely via any INTERNET browser.
Can I schedule my content to play at specific times?
Yes, the scheduling capabilities in the system very flexible. You can schedule content to play specifically by time of day, days of the week, weeks of the month, and months in the year. You can also schedule play lists, so you have a morning one, and an afternoon one, and then maybe a special weekend play list promoting your ‘Lunch Special’ for example.
Do I need to provide my own hardware?(LED Hi RES Display, LCD displays, media player, etc.) No, everything is included with the Window Preview Storefront Advertising Display. All you have to have is an Internet Connection at your business location.
Do you provide training to learn how to use the software?
Yes. Usually we recommend our customers start off with our content management services, this way getting your digital signage advertising solution underway more quickly. But if eventually you find the time and want to have more personal control of your Window Preview Storefront Advertising Display network, we definitely will help you make that transition over and will always be on call for support and training.
Do you provide installation services?
Yes, if this is something you need, we provide on-site installation and support. After the Window Preview Storefront Advertising Display is installed it will be totally operational with “ your ” digital advertising being proudly displayed on your storefront window.
Here Are Some Digital Advertising Facts:
Approximately thirty (30%) percent of all consumers will make a unplanned purchase from watching some type of digital display.
Humans process visual graphics 60,000 times faster than text
More that three-quarters of consumers find the content on digital signs helpful
Over half of all consumers would like to see digital signs installed in more businesses
Visual aids improve product & brand retention by 400%
THE WINDOW PREVIEW STOREFRONT ADVERTISING CONTENT MANAGEMENT NETWORK
INCLUDES THE FOLLOWING:
Internet Based Home Page. This is a web site that you will navigate to in order to securely log-in to the Window Preview Digital Content Management Network. This is a totally secure web site. It will also includes a Home Page that will contain news and product announcements for the client members.
Log-In Page. This page will be the portal to gain access into the Advertising Content System. It will be secured and will notify the administrator of over numbered entry attempts. This page will have a password reminder, password change request and verification of the change section.
Advertisement Send Creation. This area will allow the client member to upload documents, images, movies or commercials and sound to the system for Window Preview to retrieve and do as requested by the client with the uploaded files.
Advertisement Review Page. This page will allow the client members, upon a successful Log-In, to review finished advertising or products, make notes for any changes and approval of the media to be displayed on the Window Preview Storefront Display. Once approved, the client member can then at that time push the package to the specified Window Preview Storefront Display or multiple Window Preview Display locations if desired within their Network.
How It Works. This is the page is to “ help ” the client member with any instant question they may have about the system. This area will be updated with more Q&A as they arise. The following areas will be populated once the client member adds their advertising to the Network.
Setting up Scheduled Advertisements
Applying Scheduled Advertisements
Modifying Scheduled Advertisements
Deleting Past Scheduled Advertisements
Scheduled Advertising Page. This page will allow the client member to schedule approved advertisements on Window Preview Storefront Advertising Displays by Location or Locations or specific Region or Territory. For example: Start Date to run the advertisement and the End Date of running the Advertisement.
Internal Messaging Page. This is an internal messaging program between Client Member and Window Preview Displays
Terms of Agreement Page. This page will show the Terms of the Agreement for the use of the Network.
Privacy Page. This page will only show a privacy policy between the Client Member and Window Preview.
Contact Page. This page will have contact information only visible through successful Log-In for contacting both Window Preview Network and Advertising Network.
SEE THRU WINDOW DISPLAY IN APPLE RETAIL STORE WINDOW
Customer Support Is Available
24 Hours A Day & 7 Days A Week
IT IS AVAILABLE IN MULTIPLE LANGUAGES
1. Customer Support. Operates 24 Hour – 7 Day Per Week support system that will allow our Client Member’s to speak with a “ live ” associate for any issue or problem with any part of the content management system around the clock. This customer support system will be inclusive to all running aspects of the content management network and is extended to clients.
2. System Support Training. Window Preview will extend to clients the training required if so desired by the clients of the Window Preview Storefront Networks content management system as well as the protocols and guidelines of the system and the hierarchy of the support system for calls in or responsive issues. This is a 3 day course and will be given in-house at the in-house office at the location of Window Preview Storefront Advertising Display main office location. The classes are provided at no additional cost.
3. Monitoring the Live System. Live Monitoring of all the clients locations are tied to the prospective zone and customer support staff to keep a “ watch dog ” view on all systems to allow instant corrections of Advertising of any location that become interrupted at any time from the hours of 8:00 a.m. to 6:00 p.m. (Pacific Standard Time).
4. Monthly Reports. Monthly hard copy reporting is available either on a specific date automatically or upon request when the clients request. These reports will allow clients to review all Window Preview locations that pertain to the clients zone or system.
